I Wish I Wrote That

Fifty Shades of Grey – I Wish I Wrote That #2

Valentine’s Day is upon us, this year bringing with it the highly anticipated Fifty Shades of Grey movie. Like you couldn’t have guessed from the explosion in S&M sex-related advertising that has suddenly appeared, fuelled by lazy marketers and their...

A picture of a Harley Street Hair Clinic advertisement on the London Underground

Classic copywriting – I wish I wrote that #1

I love this advert. I have seen it a few times on the London Underground and I am still amazed by its simple genius. In just eight words, the copywriter has managed to touch on current affairs, celebrity gossip and the...