Fact – Your website needs increased traffic to raise sales Fact – Search engines remain the number one way for people to discover your website Fact – Paid search results can get you to the top of Google rankings...
An article recently did the rounds on Twitter claiming that marketing is more important than your web content. Without marketing, no one will ever find your site and content the author says. And in a way, they are correct. Writing great copy and publicising...
There’s a reasonable chance that you arrived here at Tech Write looking for SEO copywriting services. There’s a slim chance that you may have even been sent here by Google after searching “SEO copywriting”. Because once upon a time everyone...
The Internet is undeniably big. So big that even Google cannot seem to decide how much content is out there. In 2008 the official Google blog claimed there were over 1 trillion webpages (1,000,000,000,000) in existence. But by 2012 they...
As well as being asked “what is a copywriter?“, I am occasionally asked “what is a technical writer?”. Wikipedia provides the following succinct definition: “A technical writer is a professional writer who engages in technical writing and produces technical documentation...
By far the easiest way to get on the first page of Google is to pay for a sponsored results listing. Choose your keyword, set a budget and watch with delight as your website pops up at the top of...
If you operate in the B2B marketplace, it is extremely likely that at some point you will have been asked to trade your email address in return for receiving a “white paper”. This magical document promises to explain why Cloud...
… Actually they don’t award Oscars for copywriting (although the D&AD awards come close), so here’s my OSCAR rules of creating great web content instead. O – One Theme If you can keep your blog entry or...
A new report from eMarketer claims that global ecommerce sales have topped $1 trillion for the first time in 2012. Yes, $1 trillion. And that figure is set to rise again next year. It is little surprise to find that US shoppers...
This year International Education Week is being held between the 12th and 19th November. But what does a celebration of international education and web copywriting services have in common? The answer involves considering what your own website is trying to achieve....
